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                    <text>D

R
A

F
T

ADVANCE PLANNING FOR A STATE-WIDE CAMPAIGN TO UPHOLD
THE MARYLAND STATE FAIR HOUSING LAW IF BROUGHT TO REFERENDUM
Note: If the Court of Appeals upholds the lower court
deceision, Maryland's Fair Housing Law will be brought to
referendum -- that is, it will be referred to the electorate
in November 1968 for its approval or disapproval. In this
event, those wishing to uphold the State Law will be working
for a "Yes" vote on the ballot question.

MATTERS FOR CONSIDERATION BY THE LEADERSHIP COUNCIL
o Coordinator in each count
or cit )--It is important that the respon5i i ity for directing and rally~ng the support of all groups and
individuals in each county be . vested in one group or individual. For
example, representative to steering committee of the Leadership Council
or other member group.
o Governor's cooperation -- How much support can we expect from the
Governor? Will he appear on radio-TV to urge that the law be upheld?
Will he assign an information specialist to help inform the voters
on this issue? Groups over the state need to let the Governor know
how important his role is.
o Funds -- It takes money to wage an educational campaign--pamphlets,
flyers, fact sheets, bumper stickers, radio-TV time, etc. Will member
groups finance? Will State finance informational brochure for wide
distribution? The opposition is always well-heeled in such campaigns.
o Campaign literature -- The Maryland Commission on Interracial Problems
and Relations has published a pamphlet, "Fairness in Housing" which
will be useful in most areas throughout the state, However, a flyerfact sheet will be needed in the latter stages of the campaign-- for
example, "VOTE YES ON QUESTION
", etc. Could a member group assume
responsibility for publication of such a flyer, with the understanding
that member-groups over the state may order copies for their use?
Sample speaker's kits and sample speeches should also be prepared.
o Campaign slogan -- "Idea" people should begin now -- we need to combat "Forced Housing", "Your Home is Your castle", and other scare
techniques used by the opposition.
o Referendum experience elsewhere -- Ideas and assistance should be
sought from other states and cities whose laws have gone to referendum.
HHAT YOUR COUNTY CAN DO TO PREPARE FOR THE REFERENDUM CAMPAIGN
1.

Coordinating group should begin now to compile a card file of
officers of church groups, civic group, political groups, etc.,
together with key individuals in the county. (Names, addresses,
zip code, telephone number).

2.

A list of your County Delegation to Annapolis should be compiled for
distribution to groups throughout the county. (Include home addresses, telephone numbers as well as county delegation address in
AnnapOlis.) Gain their support of campaign, involve them in planning
(over)

�3.

As soon as referendum is announced, coordinating group should
invite the various groups in the county to a planning meeting.
Possibly set up an Ad Hoc Committee on the Referendum. Assign
various areas of responsibility. Individual selected as Coordi nator or Chairman should have the time, the drive, and the philosophical commitment to rally the entire county. Also keep in
mind that it is difficult to do proper job of coordinating without
ready access to an office with telephone, mimeograph machine, etc.

Some of the areas of responsibility include:
o

Set up a speakers bureau --hold a speakers clinic to train speakers ;
prepare speaker kits; urge church and other groups to hold meetings
and invite a speaker on the subject.

o

Form a minister's group that will exert leadership in this area-possibly organize a Fair Housing Sunday, with sermons and distri but ions of literature.

o

Try organizing your county or city on a precinct level. Recruit
a Precinct Coordinator in each precinct to aid with distribution
of materials and to organize the COVERING OF POLLS ON ELECTION DAY
A booth, or at least a good water proof sign, manned round the
clock with volunteers, is important. Voters usua l ly have their
minds made up on the candidates, but frequently can be influenced
on ballot questions.

o

Work with the press, radiO, TV. Don't overlook importance of
editorials and letters to the editor. Card file or directory of
media should be prepared for ready reference, including names of
key editors, reporters, announcers, commentators, etc.

o

Political party cooperation should be sought. (A marked ballot
distributed by a political party almost assures success; however,
doubtful in this case.) Obtain list of PRECINCT CHAIRMEN of both
parties - sta rt early to gain their support as they can be most
effective in influencing votes and informing voters on the ballot
issues.

Prepared by M. Armstrong
12-12-67

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